by Abby Kaplan | Jan 10, 2018 | Amazon
Assessing Your Marketplace Opportunity with Amazon For retail brands, it’s no secret that Amazon is a force to be reckoned with. But whether your e-commerce company views the Amazon marketplace as a threat or an opportunity for your brand can mean the difference...
by Abby Kaplan | Jan 3, 2018 | Amazon
Amazon is one of the largest retailers in the world. Although they started out as an online bookstore, they now sell everything from furniture to groceries – and yes, even the kitchen sink. Their purchase of Whole Foods demonstrates their determination to break into...